diff --git a/README.md b/README.md
index 16d6ab121..0e074cf8f 100644
--- a/README.md
+++ b/README.md
@@ -34,7 +34,7 @@
 - Built-in Search
 - Atom Feeds
 - PWA
-- Google Analytics
+- Google Analytics / GoatCounter
 - SEO & Performance Optimization
 
 ## Documentation
diff --git a/_config.yml b/_config.yml
index 341e45d81..79d451fe0 100644
--- a/_config.yml
+++ b/_config.yml
@@ -52,6 +52,9 @@ google_site_verification: # fill in to your verification string
 google_analytics:
   id: # fill in your Google Analytics ID
 
+goatcounter:
+  id: # fill in your Goatcounter ID
+
 # Prefer color scheme setting.
 #
 # Note: Keep empty will follow the system prefer color by default,
diff --git a/_includes/goatcounter.html b/_includes/goatcounter.html
new file mode 100644
index 000000000..4d21d21ec
--- /dev/null
+++ b/_includes/goatcounter.html
@@ -0,0 +1,8 @@
+<!-- GoatCounter -->
+
+<script
+  data-goatcounter="https://{{ site.goatcounter.id }}.goatcounter.com/count"
+  async
+  src="https://gc.zgo.at/count.js"
+></script>
+
diff --git a/_includes/js-selector.html b/_includes/js-selector.html
index 0e7f6f4f0..1a1fa580b 100644
--- a/_includes/js-selector.html
+++ b/_includes/js-selector.html
@@ -105,4 +105,9 @@
   {% if site.google_analytics.id != empty and site.google_analytics.id %}
     {% include google-analytics.html %}
   {% endif %}
+
+  <!-- GoatCounter -->
+  {% if site.goatcounter.id != empty and site.goatcounter.id %}
+    {% include goatcounter.html %}
+  {% endif %}
 {% endif %}